While I haven’t started a new project yet (and I’m getting itchy to do so, believe me!), I’ve been busy doing some behind-the-scenes work from some of my older books. My goal is to get all this busy work done by the end of the year so I can hit the ground running in 2013 with all-new work.
One thing I’ve been wanting to do for a while was to update the covers to a couple of my books. The ones I had for them were okay, but they didn’t do a good job of 1) catching the reader’s eye and 2) giving potential readers a strong idea of the genre of the book.
So what’s all the fuss about digital books, better known as ebooks? Why should you—as a writer—be interested in making ebooks?
This ebook gets you up and running with the various online distributors, including Amazon, Barnes & Noble, Smashwords, and more. You get detailed explanations of how to format, upload, and sell your novels and stories as ebooks at over half a dozen sites. Along the way, you’ll find tips and tricks from an experienced ebook creator and author, including some excellent marketing ideas that won’t take up all your time, nor break the bank.
So if you’re still undecided about whether to go digital, this ebook will not only help you make up your mind, but it will show you all the options and help you make all the various decisions along the way.
We could discuss all those awesome formatting tricks you could do with your small library of ebooks to make them even better.
Stuff like highly detailed Tables of Contents (not the simple ToC you may need for an ebook story for Smashwords). Or full-color, graphics-intensive layouts. Crazy fonts. Headers and footers. Drop caps for the first letter of the first word of a new chapter. Fancy stuff!
We could talk about all that stuff, and spend hours and hours updating your ebooks with the bells and whistles.
Beyond those three things, you just have to put your ebook out there for the world to find.
It’s that last bit where things get a bit tricky. How do you let folks know about your work? How can they find your ebooks? And how do you do that without being that annoying voice shouting out in the void of the Internet to “Buy my ebooks!”?
Good questions! Let’s look at some ways you can market your ebooks effectively.
Let’s take a step back from all the formatting, the cover-making, and the description-writing for a second. Let’s make sure you’ve got a good strategy in place for distributing your ebooks.
Places like Amazon’s Kindle Store, the Nookbook Store, and Smashwords aren’t publishers, of course. You are the publisher.
Amazon, Barnes & Noble, Smashwords, the Google ebookstore, DriveThruComics, the iBookstore, and all the various other websites out there are the distributors. For a small fee, usually a percentage of each ebook you sell at their site, the distributor hosts your ebook file and gives potential readers access to your ebook.
So what’s the best strategy for using those distributors to help you sell your ebook? Do you use ’em all (and possibly go nuts keeping up with all those versions of your ebooks), or do you just use one? Or do you mix it up?